Green Bay Named #5 Small Metro in the Midwest for Women in Tech

March is Women's History Month, a time to recognize and reflect on the contributions of women in society. Greater Green Bay is filled with strong women making positive change in their communities and inspiring those around them as they make their mark. This month, the Greater Green Bay Chamber will publish a blog miniseries dedicated to shining a light on local women in business.

A market study conducted and published by CoworkingCafe.com, a platform for professionals to find and book co-working spaces, names Green Bay the #5 small metro in the Midwest for women in tech.

According to the study, less than one-third of workers in tech were female in 2023 even though women represented 48% of the global workforce. Researchers analyzed over 200 metros and looked at metrics including the percentage of female tech workers out of the total number of tech professionals, earnings and unemployment rates to determine the best places for women in tech to live. Those metros were ranked according to their size: large, mid-sized and small.

Here are the key findings from the study that contributed to Green Bay ranking as a top community for women in tech.

• 29.5% of tech workers in Green Bay are female. That number went up 12.5% between 2018 and 2022.
• The average annual salary of a female working in the tech industry in Green Bay is $85,882, up 67.4% between 2018 and 2022.
• Green Bay boasts some of the lowest unemployment rates for females compared to similar sized metros (2.4%) and ranks as one of the most affordable communities.

"As we celebrate Women's History Month, it's crucial to shine a light on the remarkable women in our area leading the way in technology. One standout leader, who's new to the Green Bay tech community, is Jen Ryan, the founder of Croux, an app that connects talent with flexible work opportunities in the hospitality and events space. Jen attended Princeton University where she earned a degree in English while playing volleyball for the university. She spent over a decade in NYC working for Goldman Sachs, made her mark on Birmingham, AL, by building businesses and creating jobs, and now resides in Green Bay. Her relentless drive to serve the hospitality and events community comes from starting her own restaurant, which motivated her to launch Croux," said Jill Enos, TitletownTech Managing Partner. "The recent market study recognizing Green Bay among the best places for women in tech underscores the quality of talent in our community.  It's leaders like Jen, who challenge the status quo and take risks, that truly embody the spirit of innovation in the tech sector. At TitletownTech, we're committed to supporting and amplifying leaders like Jen."

The market study also mentioned the presence of Amazon and high-quality education at the University of Wisconsin-Green Bay's Richard J. Resch School of Engineering as contributing factors to the high ranking.